Discover Jesse’s Story

“A Diamond Formed Under Pressure”

Jesse Mauck’s story is one of resilience, determination, and transformation. ​From a troubled past as a foster child to becoming a successful entrepreneur in ​the defense industry, Jesse’s journey is a testament to the power of perseverance ​and the ability to overcome even the toughest obstacles.

Early Life: “A Rough Start”

Jesse’s childhood was marked by instability and loss. Spending most of his early ​years in York, Pennsylvania, he became a ward of the state at a young age, ​facing challenges stemming from poor parenting and acting out in school as a ​cry for attention. Living with his aunt brought some stability, but after her ​passing, his uncle returned him to the state.


He was then forced to lived with his biological mother, only to experience that ​same year one of his most traumatic memories—waking up to a police officer ​escorting him to a courthouse, where he learned that his mother had been ​brutally mugged and left for dead near railroad tracks. She passed away later that ​year from cirrhosis of the liver, a result of her lifelong battle with alcoholism.


Adolescence to Early 20s: “Bad Decisions & Hard Lessons”

In his teens, Jesse was adopted by his cousins, who he now calls mom and dad.


Despite this newfound family support, the emotional, physical, and psychological scars ​from his early life led him down a path of poor decision-making.


He dropped out of college and lost two of his four best friends to drug overdoses before ​the age of 25—a painful reminder of the destructive path that had claimed many in his ​family, including all of his grandmother’s children.


Jesse found work in construction, starting as a union carpenter hanging drywall and ​eventually becoming a project manager for several companies focused on commercial ​tenant improvements. However, after a DUI, he realized it was time to reshape his life.


During this time, Jesse met Army Ranger and Special Forces Operator (SOF) Mark ​Drake, who served in the 101st Airborne Division with tours in Iraq and Afghanistan. ​While traveling their bond deepened as Jesse saw parallels between his struggles and ​those faced by veterans dealing with PTSD. Mark's insights shed light on the challenges ​veterans experience, helping Jesse to understand the unique difficulties and ​environments they faced.

Turning Point: “Building a New Foundation”

Jesse’s turning point came when he decided to redefine his ​values, beliefs, and habits. He launched Zigr, a consulting firm ​inspired by the principles of Zig Ziglar: "


You don’t have to be great to start, but you have to ​start to be great."


"You can have everything in life you want if you ​will just help other people get what they want."


Through Zigr, Jesse taught himself essential business skills, from ​coding and website development to building business models ​and scaling companies. His perseverance and dedication paid off, ​leading him to work with startups and help them go to market.


Right at the end of 2019 he started to look at mergers and ​acquisitions (M&A) as a sector of focus with the skills he ​developed running Zigr.


Jesse

Michael

Overcoming Obstacles & Wearing Many Hats

In the midst of his entrepreneurial journey, he faced yet another challenge, an 80-mile-per-hour motorcycle accident that left him with a torn meniscus ​and ACL. Forced to learn to walk again, he used this time to rethink his life ​and goals. He accepted a consulting role with a prominent real estate group, ​managing multi-million-dollar projects while working behind the scenes to ​close the acquisition of a defense contractor.


During this consulting time, Jesse was once again influenced by a veteran, ​Michael Dailey, a retired 23-year veteran of both the U.S. Army and Air ​Force, who served as a Green Beret in the 5th Special Forces Group, with ​combat deployments in Desert Storm, Enduring Freedom and Iraqi Freedom ​and a career spanning in DHS Office for Bombing Prevention Counter-IED ​Training and Awareness program.


Through a two-day personal mentor session, Michael helped Jesse find ​purpose by asking tough questions, breaking him down and building him up.


As the owner of Invictus Legacy Builders, Michael coaches entrepreneurs ​through a no-excuses coaching environment, motivating leaders of small and ​medium-sized businesses to conquer challenges that impede their company's ​growth, including inefficient sales and marketing strategies, as well as limiting ​beliefs and success habits that hinder early-stage expansion.


Success Against All Odds: “The Phoenix Group Acquisition”

In July of 2023, Jesse successfully acquired Phoenix Group, raising $750,000 from ​a small family-owned private equity firm. Despite having no prior experience in ​defense or private equity, Jesse found the deal, negotiated the terms of the ​purchase, and secured an SBA loan by partnering with a veteran that had 20+ ​years in the Navy. Within 30 days, he relocated to Virginia to lead the company, ​just in time to return to California to marry his wife, Kathy, in September.


By Q3 of 2024, Phoenix Group had grown to 68 employees and secured over ​$180 million in new DoD contracts, including a $75 million SBIR Phase 3 Sole ​Source Contracting Vehicle, a milestone achieved by a small percentage of ​companies, in an already complicated and highly regulated sector.


Under Jesse’s leadership, alongside the CEO he chose, the company generated ​over $12 million in annual revenue, doubled its EBITDA, and returned 55% of ​the initial capital in the first year. They are on track to return the principal plus a ​30% preferred return by Q2 of 2025. His success has enabled the private equity ​firm to reinvest in their portfolio and continue to scale.

A Passion For Serving Others

Jesse’s journey is a powerful example of how drive, perseverance, and the ​ability to adapt can lead to incredible success, even from the most challenging ​beginnings. Today, he continues to give back by helping veterans acquire ​companies through the Entrepreneurship Through Acquisition (ETA) ​model. Despite facing adversity, death, and addiction, Jesse has reshaped his ​environment and outcomes from within, proving that it’s possible to turn ​even the most difficult circumstances into a life of purpose and achievement.

“While some see them as the crazy ones, we see genius. Because the people who are crazy ​enough to think they can change the world are the ones who do.” - Steve Jobs

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Transform Your Ambitions Into Ownership

My Core Principles To Succeed

Experience-Driven Execution

Everyone's journey is unique. I didn’t get an MBA, ​but those who ask for advice and back our deals did.


The real difference? It’s all about action over analysis. ​No paralysis by analysis here—deals either get done ​or they don’t.


The only KPI that matters is owning a thriving ​business.

Adaptability & Lifelong Learning

As Tony Robbins says, "It’s not the lack of resources, ​but the lack of resourcefulness that holds you back."


I live by this. I’ve left excuses behind and embraced ​self-learning throughout my life.


My success is built on curiosity, adaptability, and a ​relentless drive to acquire new skills, habits, and ​knowledge.

High Level of Commitment

M&A demands serious effort—over 100 hours of ​work for the average deal. No one’s going to hand ​you success; you have to sacrifice time and energy to ​make it happen.


I’ve faced countless closed doors and skeptics ​throughout my journey. But “I can’t” is not part of my ​vocabulary. You must push through every obstacle ​with unwavering conviction and perseverance.

Integrity

Honesty is non-negotiable. Whether it’s with ​yourself, your investors, or the seller, transparency is ​key. There are no hidden agendas here. My goal is to ​genuinely help people achieve their objectives and ​make a positive impact and contribute to society.


If you're going to do something, do it with ​professionalism and to the best of your ability.

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Disclaimer: The sales figures shared on this landing page and mentioned in the video series reflect our personal experiences and, in some instances, the results achieved by current ​members. Please recognize that these outcomes are not guaranteed and are not typical. We are not suggesting that you will achieve similar results (or any results at all). The average ​person who purchases "how-to" information may see minimal or no results. These examples are provided for illustrative purposes only. Your results will vary and depend on numerous ​factors, including, but not limited to, your background, experience, and work ethic. All business endeavors involve risk, as well as significant and sustained effort and action.

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